THE COUTURE PROCESS: The art of bespoke dressmaking

Each dress tells a story.

The language of couture exists in the details. Our embroideries are first drawn by hand on each dress pattern. Next, a swatch is created to make sure the colors, beads, sequins and crystals are exactly as they should be. We then apply the approved embroidery design directly to the final dress fabrics, and gradually, after many hours of meticulous, dedicated work, the characters emerge. In this case, two dresses tell a story of life: a Bee Queen adorned in dazzling honeycomb crystal chainmail and a scarlet array of woven silk chiffon taking the form of the miracle of human anatomy.

initial consultation

You will meet with our Creative Director or Client Relations specialist for a personal consultation either online or at a designated appointment venue. If you are in the London area, we are happy to come to your residence.  Over the course of the consultation, we will discuss your vision for your look and the occasion. You are welcome to bring inspirational aids and photos, and we will show you images from our latest collection as well as color swatches and embroidery samples. We will also take your measurements during this consultation.

DESIGN & SKETCH

A second appointment will be booked for you to view and approve your bespoke design. We will also make any adjustments needed prior to starting the unique piece and re-confirm measurements.

bespoke mannequin

Our couturiers will conduct additional fittings in your home, or we can pad a unique dress mannequin according to your exact measurements in order to ensure an accurate and consistent fit. A dress can take anywhere from three weeks to six months to complete depending on the design and client availability. Please kindly contact us for further details.